In 2013, Houston won in a vote over South Florida as the 2017 host city for the Super Bowl. “I can’t tell you how excited I am for Houston in being selected as the site for the 2017 Super Bowl,” Texans chairman and CEO Bob McNair had said in an interview with Nick Scurfield, sports writer for the Houston Texans. “This is a worldwide stage that will be constructed in Houston and the world will be watching. It’s an opportunity to showcase our wonderful city, the NFL and the Super Bowl all at the same time.”
Houston’s Super Bowl LI a Boon for City, State, and Fan Alike
$500 Million Dollars of Revenue Anticipated for City Businesses.
Photo: Facebook/Houston Super Bowl
City of Houston Controller, Chris Brown, was quoted in a Houston Business Journal interview, saying, “It will be a nice economic impact at a time when we really need it. …To have an economic boost like that — it’s really important. Businesses can capitalize, energy companies can have events and bring clients, and we can support that.” Anticipated to bring in more than $500 million of revenue, all of which is planned for the downtown core, Super Bowl LI is anticipated to be a boon for the Galleria, Discovery Green Park, and NRG Stadium. In previous Super Bowl host city circumstances, this was not the case. Accommodations and special events for fans were held outside of their cities, bringing little game-based revenue to their urban centers.
An Incredible Fan Experience
And what an incredible experience Houston has planned! Aside from the game itself, and the usual star-gazing that takes place (the new Marriott Marquis with the Texas-shaped lazy river will be open to the public for just such an activity) there will also be what’s known as “Super Bowl LIVE”: a series of free concerts featuring some of the largest acts in the music business accompanied by some of Houston’s famous food scene representatives, NFL fan games, and so much more.
Houston’s Super Bowl LIVE Will be Epic!