Have You Noticed Disney Rides Smell Differently? This Video Explains Why

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Each week, YouTube channel Rob Plays uploads videos exploring tidbits of Disney history. In a video uploaded last month, Rob explores an oddly specific topic, but one that many theme park goers have asked themselves – Why do Disney water rides, like Splash Mountain and Pirates of the Caribbean, smell differently from other theme park rides or public pools?

Theme Park Tourist points out that Disney makes an effort to engage all of the senses. “Studies have shown that not only does scent affect things like your mood and your willingness to spend money, but also, it is the strongest sense tied to memory. Disney realized that if the parks smell good and unique, you’ll remember it,” they write. But the water ride smell has practical reasoning behind it, as well.

In the video, Rob explains that Disney uses bromine instead of chlorine to keep their water safe for guests. The smell is noticeably different from public pools and the chemical is actually better at killing bacteria, yet safer when it comes into contact with skin and clothing. Using the expensive chemical results in a unique scent that guests can’t quite figure out, but it becomes embedded into their memory.