Places to Stay

Jurica Brothers Bring New Urbanism to New Braunfels

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From our balcony, we watched the family of whitetail deer slip off into the creek bed just as the sun dipped behind the trees. The couple below us walking along the sidewalk waved as they made their way to dinner. Cheers could be heard over the clink of glasses and plates as a basketball game played on double flat screens above the outdoor bar of Dos Rios Mexican Bar and Grill. Just another beautiful Hill Country sunset in the urban district of Town Creek, New Braunfels

Town Creek New Braunfels

Photo: Facebook/ Town Creek

The new “community within a community” of Town Creek is an easy 10-minute walk from Downtown New Braunfels. Inspired by a New Urbanism movement emerging across the country, brothers Trace and Shawn Jurica wanted to expand upon New Braunfels’ hometown camaraderie in the heart of downtown. So when 65 acres along the Dry Comal Creek became available they jumped at the opportunity.

Town Creek Neighborhood New Braunfels

Photo: Facebook/ Town Creek

The walkable, nature-friendly, urban village is a novel concept but even more innovative is who the brothers brought in during the design process. The very citizens of New Braunfels. Through a series of open forums and group meetings, the residents voiced the types of small business and amenities they would like to see established in Town Creek.

Town Creek Wish List

Photo: Facebook/ Town Creek

Although Town Creek is still growing, the sense of community is already tangible. Brightly painted cottages reflect in the glass fronts of sleek offices. Chic condos overlook boutiques while inviting front porches line the sidewalk leading to small family owned restaurants. As a resident of Town Creek himself, Trace has a front row seat to the blossoming development. “It’s a real pleasure to be able to share the neighborhood with more people as it grows,” he explained.

Town Creek Urban Lodge Club House
Photo: Jessica Pickett

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