Politically Correct? Sorry, Not Sorry

In the age of being politically correct, businesses take a lot of care to cater to customers, avoiding any possibility of offending them at almost all costs, which is why a sign posted at Schuler’s Bakery Inc. in Springfield, OH, saying “Merry Christmas”, is getting attention.

Photo: Facebook/Schuler’s Bakery Inc

The sign reads: “Notice. This store is politically incorrect. We say Merry Christmas. God bless America. We salute our flag and give thanks to our troops, police officers and firefighters. If this offends you, you are welcome to leave. In God we trust.”

Photo: Redbubble

The “sorry, not sorry”-style signage has been signed by Schuler’s CEO Trent A. Schuler. It’s business as usual for the bakery, which continues to post pictures of its beautiful pies, pastries, cookies and cupcakes on its social media, and whose customers appear to support the opinion that the holidays are meant to be all-inclusive in their celebratory fashion and that nothing overly offensive needs to be taken from the saying of “Merry Christmas.”