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Texans Line Up For Kanye West’s Pop-Up Clothing Store

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Over the weekend of August 19th-21st, a highly anticipated store popped-up around the world with 21 temporary locations. The retail store was called Pablo, and the only items available were clothing and accessories designed by mega-popular hip-hop artist Kanye West. Pricing for the clothing ran from $45 for a hat to $325 for a jacket.

Texas had two locations – one in Dallas and one in Houston. ABC 13 reports that some customers stood outside the Houston Galleria in the intermittent rain since 4:00 AM.

Many people who waited in line were fans, and others had different intentions. ABC 13 quotes customer Maliq Jarmin as saying, “I’m gonna sell it. Just because I know everybody wants it. Everybody can’t get it. They’re gonna run out eventually.”

Some enjoyed the shared excitement surrounding the contemporary style of Kanye West, while a few were left to wonder, what’s the big deal? Even if the clothing isn’t your style, it’s interesting to see how successful the pop-up locations were.

Dallas pop up closed!

A photo posted by YEEZUS MERCH (@yeezusmerch_) on

The design of the temporary stores was also intriguing. The interior was stark white with very minimal design elements, while the clothing itself had something loud to say with its bold lettering.

Dallas Pablo merch

A photo posted by YEEZUS MERCH (@yeezusmerch_) on

I drove 23 miles, but I made it! And this is just the beginning of the line! ? #IThoughtIWasEarly #YeezyPopUpShop

A photo posted by ?Kang Krissy (@ms_krissypooh) on